{"id":2025,"date":"2026-09-07T12:42:10","date_gmt":"2026-09-07T12:42:10","guid":{"rendered":"https:\/\/www.pierrotcare.com\/?page_id=2025"},"modified":"2026-11-02T12:38:21","modified_gmt":"2026-11-02T12:38:21","slug":"toothpaste-wholesale","status":"publish","type":"page","link":"https:\/\/www.pierrotcare.com\/en\/b2b\/toothpaste-wholesale\/","title":{"rendered":"Toothpaste wholesale"},"content":{"rendered":"<div class=\"pw\">\n<div class=\"full pw-hero\">\n<div class=\"wrap\">\n<div>\n<h1>Toothpaste wholesale<\/h1>\n<p>Purchase toothpaste in bulk from Pierrot, a Spanish oral care brand with its own facilities in Cantabria and its own R&amp;D department.<\/p>\n<p style=\"color:#dbe4f2;font-size:16px\">We supply the Pierrot brand through local distributors.<\/p>\n<p><a class=\"pw-btn\" href=\"https:\/\/www.pierrotcare.com\/en\/b2b\/#distributor\">Request the catalogue<\/a><\/p>\n<\/div>\n<div class=\"pw-hero-img\"><img decoding=\"async\" src=\"\/wp-content\/uploads\/2026\/09\/pierrot-hero-dentifricos.png\" alt=\"Pierrot toothpaste cartons for wholesale\" loading=\"eager\"><\/div>\n<\/div>\n<\/div>\n<div class=\"pw-sec\">\n<div class=\"wrap\">\n<p class=\"pw-lede\">This page is intended for distributors and importers sourcing toothpaste in bulk directly from the brand. Pierrot has been on the market since 1945, makes its products in Spain and is present in more than sixty countries through local distributors.<\/p>\n<div class=\"pw-cards\">\n<div><span class=\"pw-tag\">Made in Spain<\/span><\/p>\n<h2>Products made in Spain<\/h2>\n<p>Our products are made in Spain, and we have our own facilities and laboratory in Cantabria. Distributors work directly with the brand.<\/p>\n<\/div>\n<div><span class=\"pw-tag\">Toothpaste range<\/span><\/p>\n<h2>Seven toothpaste lines<\/h2>\n<p>Gum protection, healthy gums, whitening, sensitivity, anti-plaque, fresh breath and children.<\/p>\n<\/div>\n<div><span class=\"pw-tag\">Since 1945<\/span><\/p>\n<h2>Eighty years on the market<\/h2>\n<p>Pierrot has been present in the oral care market since 1945.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"pw-sec\">\n<div class=\"wrap\">\n<h2>Bulk toothpaste by shelf segment<\/h2>\n<p class=\"pw-lede\">The range is organised into seven lines. The catalogue can be requested through the form on the distributors page.<\/p>\n<div class=\"pw-tabla\">\n<table class=\"pw-tabla\">\n<thead>\n<tr>\n<th>Line<\/th>\n<th>What it is for<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td><img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/06\/Pasta_Gum-Protection-Photoroom-e1748961089290.png\" alt=\"Pierrot toothpaste Gum Protection\" loading=\"lazy\" class=\"pw-card-img\">Gum Protection<\/td>\n<td>Daily gum care<\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/06\/Pasta_Healthy-Gums-Photoroom-e1748961404470.png\" alt=\"Pierrot toothpaste Healthy Gums\" loading=\"lazy\" class=\"pw-card-img\">Healthy Gums<\/td>\n<td>Prevention and maintenance of healthy gums<\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/06\/Pasta_Whitening-Photoroom-e1748960901433.png\" alt=\"Pierrot toothpaste Whitening (Protect, papain and active charcoal)\" loading=\"lazy\" class=\"pw-card-img\">Whitening (Protect, papain and active charcoal)<\/td>\n<td>Whitening toothpastes for daily use<\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/07\/Sensitive-e1752743828279.png\" alt=\"Pierrot toothpaste Sensitive and Sensitive Protect\" loading=\"lazy\" class=\"pw-card-img\">Sensitive and Sensitive Protect<\/td>\n<td>Toothpastes for sensitive teeth<\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/06\/Pasta_Antiplaca-Photoroom-e1748961485916.png\" alt=\"Pierrot toothpaste Anti-plaque\" loading=\"lazy\" class=\"pw-card-img\">Anti-plaque<\/td>\n<td>Controlling plaque build-up<\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/06\/Pasta_Ultrafresh-Photoroom-e1748961569802.png\" alt=\"Pierrot toothpaste Ultrafresh\" loading=\"lazy\" class=\"pw-card-img\">Ultrafresh<\/td>\n<td>Fresh breath<\/td>\n<\/tr>\n<tr>\n<td><a href=\"https:\/\/www.pierrotcare.com\/en\/b2b\/kids-oral-care-wholesale\/\">Children<\/a><\/td>\n<td>Piwy, Junior and Sharky toothpastes and children\u2019s kits<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<p style=\"margin-top:22px\">Toothbrushes, mouthwashes, floss and interdental products are included in the same catalogue: please see <a href=\"https:\/\/www.pierrotcare.com\/en\/b2b\/wholesale\/\">oral care wholesale<\/a> for the full category breakdown.<\/p>\n<\/div>\n<\/div>\n<div class=\"full pw-split\">\n<div class=\"pw-split-txt\">\n<h2>For toothpaste distributors and importers<\/h2>\n<p>Pierrot is a Spanish toothpaste and oral care brand. We sell through local distributors and are looking for distributors in new markets. If you already distribute personal care or oral care products and wish to add a Spanish toothpaste brand, please <a href=\"https:\/\/www.pierrotcare.com\/en\/b2b\/#distributor\" style=\"color:#fff;text-decoration:underline\">request the catalogue<\/a>. If you distribute in the EU, please see <a href=\"https:\/\/www.pierrotcare.com\/en\/b2b\/oral-care-supplier-europe\/\" style=\"color:#fff;text-decoration:underline\">oral care supplier for Europe<\/a>.<\/p>\n<h2>Toothpaste supplier: working directly with the brand<\/h2>\n<p>When sourcing toothpaste in bulk, it is worth considering the following general points about working directly with a brand.<\/p>\n<p><strong>Origin.<\/strong> Pierrot products are made in Spain.<\/p>\n<p><strong>Regulatory file.<\/strong> Oral care products are subject to regulation in many markets. The documentation available for each market is confirmed during the application process.<\/p>\n<p><strong>Continuity.<\/strong> Working with the brand makes it possible to plan your assortment around its catalogue.<\/p>\n<\/div>\n<div class=\"pw-split-img\" style=\"background-image:url('\/wp-content\/uploads\/2026\/09\/pierrot-ambiente-whitening.png')\"><\/div>\n<\/div>\n<div class=\"pw-sec\">\n<div class=\"wrap\">\n<h2>What to check before you buy toothpaste in bulk<\/h2>\n<p class=\"pw-lede\">There are six general questions that are worth putting to any supplier, including Pierrot.<\/p>\n<ol class=\"pw-pasos\">\n<li><strong>Who produces the product<\/strong> It is worth asking where and by whom the product is made.<\/li>\n<li><strong>Whether the formulation is registrable in your country<\/strong> Requirements for oral care products may vary from one market to another. We recommend verifying them with a local adviser before placing an order.<\/li>\n<li><strong>What documentation comes with it<\/strong> It is advisable to confirm which documentation is available for your market.<\/li>\n<li><strong>Packaging and language<\/strong> It is advisable to confirm which languages the carton and the tube can carry, and whether your market requires anything specific on the label.<\/li>\n<li><strong>Logistics formats<\/strong> It is advisable to ask about the logistics formats, as they affect the overall cost of an order.<\/li>\n<li><strong>Whether it can be repeated<\/strong> We recommend asking whether the reference belongs to the regular catalogue.<\/li>\n<\/ol>\n<p style=\"margin-top:26px\">If your aim is to distribute the brand in your market rather than to make a one-off purchase, we recommend starting with the guide on <a href=\"https:\/\/www.pierrotcare.com\/en\/b2b\/how-to-become-a-distributor\/\">how to become a distributor<\/a>.<\/p>\n<\/div>\n<\/div>\n<div class=\"pw-sec\">\n<div class=\"wrap\">\n<h2>How to order<\/h2>\n<p class=\"pw-lede\">The process consists of four steps and begins with the distributor form.<\/p>\n<ol class=\"pw-pasos\">\n<li><strong>Tell us your market and your channel<\/strong> Please do so through the form on the distributors page, indicating the channel in which you work.<\/li>\n<li><strong>We study your application<\/strong> Our team studies your application, taking into account your market and your channel.<\/li>\n<li><strong>Catalogue<\/strong> The details of the range and of any collaboration are discussed directly with our team.<\/li>\n<li><strong>First order<\/strong> The selection of products is agreed according to your market and your channel.<\/li>\n<\/ol>\n<\/div>\n<\/div>\n<div class=\"pw-sec pw-confianza\">\n<div class=\"wrap\">\n<h2>Why distribute Pierrot<\/h2>\n<div class=\"pw-cards\">\n<div><span class=\"pw-tag\">Since 1945<\/span><\/p>\n<h3>An established brand<\/h3>\n<p>Pierrot has been on the market since 1945. It is a brand of Fushima S.L., based in Guarnizo (Cantabria). See the <a href=\"https:\/\/www.pierrotcare.com\/en\/b2b\/brand-facts\/\">brand facts<\/a>.<\/p>\n<\/div>\n<div><span class=\"pw-tag\">Over 60 countries<\/span><\/p>\n<h3>International presence<\/h3>\n<p>The brand is present in more than 60 countries and takes part in the sector\u2019s international trade fairs, such as IDS in Cologne.<\/p>\n<\/div>\n<div><span class=\"pw-tag\">One brand<\/span><\/p>\n<h3>The full oral care range<\/h3>\n<p>Toothpaste, toothbrushes, mouthwash and interdental care: an oral care range under one brand.<\/p>\n<\/div>\n<\/div>\n<p class=\"pw-gama-links\" style=\"margin-top:22px\">Wholesale range for distributors: <a href=\"https:\/\/www.pierrotcare.com\/en\/b2b\/toothbrush-wholesale\/\">toothbrushes<\/a>, <a href=\"https:\/\/www.pierrotcare.com\/en\/b2b\/mouthwash-and-floss-wholesale\/\">mouthwash and dental floss<\/a>, <a href=\"https:\/\/www.pierrotcare.com\/en\/b2b\/floss-picks-wholesale\/\">floss picks<\/a>, <a href=\"https:\/\/www.pierrotcare.com\/en\/b2b\/interdental-brushes-wholesale\/\">interdental brushes<\/a>, <a href=\"https:\/\/www.pierrotcare.com\/en\/b2b\/orthodontic-products-wholesale\/\">orthodontic products<\/a>, <a href=\"https:\/\/www.pierrotcare.com\/en\/b2b\/kids-oral-care-wholesale\/\">kids\u2019 oral care<\/a> and <a href=\"https:\/\/www.pierrotcare.com\/en\/b2b\/travel-size-toothpaste-wholesale\/\">travel size<\/a>.<\/p>\n<\/div>\n<\/div>\n<div class=\"pw-sec\">\n<div class=\"wrap\">\n<h2>Frequently asked questions<\/h2>\n<div class=\"pw-faq\">\n<details>\n<summary>Do you sell toothpaste wholesale directly?<\/summary>\n<div class=\"pw-faq-a\">\n<p>Pierrot is a brand of Fushima S.L., based in Guarnizo, Cantabria, Spain. We sell through local distributors and are seeking distributors in new markets.<\/p>\n<\/div>\n<\/details>\n<details>\n<summary>Where is the toothpaste made?<\/summary>\n<div class=\"pw-faq-a\">\n<p>In Spain. We have our own facilities in Cantabria, together with our R&amp;D department. Our products are <em>made in Spain<\/em> and the brand has been on the market since 1945.<\/p>\n<\/div>\n<\/details>\n<details>\n<summary>Do you have toothpaste for children?<\/summary>\n<div class=\"pw-faq-a\">\n<p>Yes, the Piwy line and children\u2019s kits, alongside Sharky and Gusy toothbrushes. The children\u2019s range is part of the same catalogue.<\/p>\n<\/div>\n<\/details>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"pw-sec\">\n<div class=\"wrap\">\n<h2>Keep reading<\/h2>\n<ul class=\"pw-enlaces\">\n<li>The consumer range, with what each formula contains, is on the <a href=\"https:\/\/www.pierrotcare.com\/en\/oral-care-products\/toothpaste\/\">Pierrot toothpaste<\/a> page.<\/li>\n<li>For brushes, please see <a href=\"https:\/\/www.pierrotcare.com\/en\/b2b\/toothbrush-wholesale\/\">toothbrush wholesale<\/a> for the toothbrush range.<\/li>\n<li>For other categories, please see <a href=\"https:\/\/www.pierrotcare.com\/en\/b2b\/mouthwash-and-floss-wholesale\/\">mouthwash and dental floss wholesale<\/a>.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<div class=\"full pw-cierre\">\n<div class=\"wrap\">\n<h2>Shall we talk?<\/h2>\n<p>Please indicate your market and your channel through the form on the distributors page, and our team will study your application.<\/p>\n<p>You may also wish to read our announcement <a href=\"https:\/\/www.pierrotcare.com\/en\/b2b\/distributors-wanted\/\">Distributors wanted<\/a>.<\/p>\n<p><a class=\"pw-btn\" href=\"https:\/\/www.pierrotcare.com\/en\/b2b\/#distributor\">Request the catalogue<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<p><script type=\"application\/ld+json\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.pierrotcare.com\/#organization\",\"name\":\"Pierrot\",\"legalName\":\"Fushima, S.L.\",\"url\":\"https:\/\/www.pierrotcare.com\/\",\"foundingDate\":\"1945\",\"logo\":{\"@type\":\"ImageObject\",\"url\":\"https:\/\/www.pierrotcare.com\/wp-content\/uploads\/2025\/05\/pierrot.png\"},\"address\":{\"@type\":\"PostalAddress\",\"streetAddress\":\"Pol\u00edgono Industrial de Guarnizo, 1\",\"postalCode\":\"39611\",\"addressLocality\":\"Guarnizo\",\"addressRegion\":\"Cantabria\",\"addressCountry\":\"ES\"},\"telephone\":\"+34942333608\",\"email\":\"pierrot@pierrot.es\",\"sameAs\":[\"https:\/\/www.facebook.com\/pierrotoralcare\",\"https:\/\/www.instagram.com\/pierrotoralcare\/\"]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.pierrotcare.com\/#website\",\"url\":\"https:\/\/www.pierrotcare.com\/\",\"name\":\"Pierrot\",\"publisher\":{\"@id\":\"https:\/\/www.pierrotcare.com\/#organization\"},\"inLanguage\":\"en-US\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.pierrotcare.com\/en\/b2b\/toothpaste-wholesale\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.pierrotcare.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Distributors\",\"item\":\"https:\/\/www.pierrotcare.com\/en\/b2b\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Toothpaste wholesale\",\"item\":\"https:\/\/www.pierrotcare.com\/en\/b2b\/toothpaste-wholesale\/\"}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.pierrotcare.com\/en\/b2b\/toothpaste-wholesale\/#webpage\",\"url\":\"https:\/\/www.pierrotcare.com\/en\/b2b\/toothpaste-wholesale\/\",\"name\":\"Toothpaste wholesale\",\"description\":\"Bulk toothpaste for distributors and importers: a wholesale range from a Spanish oral care brand whose products are made in Spain.\",\"inLanguage\":\"en-US\",\"isPartOf\":{\"@id\":\"https:\/\/www.pierrotcare.com\/#website\"},\"about\":{\"@id\":\"https:\/\/www.pierrotcare.com\/#organization\"},\"breadcrumb\":{\"@id\":\"https:\/\/www.pierrotcare.com\/en\/b2b\/toothpaste-wholesale\/#breadcrumb\"}},{\"@type\":\"FAQPage\",\"@id\":\"https:\/\/www.pierrotcare.com\/en\/b2b\/toothpaste-wholesale\/#faq\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"Do you sell toothpaste wholesale directly?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Pierrot is a brand of Fushima S.L., based in Guarnizo, Cantabria, Spain. 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Request the catalogue This page is intended for distributors and importers sourcing toothpaste in bulk directly from the brand. Pierrot has been on [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":1637,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-2025","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.pierrotcare.com\/en\/wp-json\/wp\/v2\/pages\/2025","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.pierrotcare.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.pierrotcare.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.pierrotcare.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.pierrotcare.com\/en\/wp-json\/wp\/v2\/comments?post=2025"}],"version-history":[{"count":26,"href":"https:\/\/www.pierrotcare.com\/en\/wp-json\/wp\/v2\/pages\/2025\/revisions"}],"predecessor-version":[{"id":3336,"href":"https:\/\/www.pierrotcare.com\/en\/wp-json\/wp\/v2\/pages\/2025\/revisions\/3336"}],"up":[{"embeddable":true,"href":"https:\/\/www.pierrotcare.com\/en\/wp-json\/wp\/v2\/pages\/1637"}],"wp:attachment":[{"href":"https:\/\/www.pierrotcare.com\/en\/wp-json\/wp\/v2\/media?parent=2025"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}