{"id":2074,"date":"2026-09-08T06:48:37","date_gmt":"2026-09-08T06:48:37","guid":{"rendered":"https:\/\/www.pierrotcare.com\/?page_id=2074"},"modified":"2026-11-01T15:57:28","modified_gmt":"2026-11-01T15:57:28","slug":"kids-oral-care-wholesale","status":"publish","type":"page","link":"https:\/\/www.pierrotcare.com\/en\/b2b\/kids-oral-care-wholesale\/","title":{"rendered":"Kids oral care wholesale"},"content":{"rendered":"
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Kids oral care wholesale<\/h1>\n

Children\u2019s toothpaste, toothbrushes, flossers, mouthwash and travel kits from Pierrot, a Spanish oral care brand whose products are made in Spain.<\/p>\n

Pierrot has been on the oral care market since 1945. The children\u2019s line is part of the Pierrot range.<\/p>\n

Ask for the kids catalogue<\/a><\/p>\n<\/div>\n

\"Pierrot<\/div>\n<\/div>\n<\/div>\n
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This page presents our children\u2019s oral care range and some general points to consider before listing it.<\/p>\n

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Since 1945<\/span><\/p>\n

Eighty years of oral care<\/h2>\n

Pierrot is the brand of Fushima S.L., in Guarnizo, Cantabria. The products are made in Spain, including the children\u2019s line.<\/p>\n<\/div>\n

Six sub-categories<\/span><\/p>\n

A varied kids range<\/h2>\n

The line comprises toothpaste, character toothbrushes, standard kids brushes, flossers, mouthwash and travel kits, which together make up a children\u2019s section.<\/p>\n<\/div>\n

The brand<\/span><\/p>\n

Working directly with the brand<\/h2>\n

Pierrot distributors work directly with the brand behind the children\u2019s range.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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The children\u2019s range, reference by reference<\/h2>\n

The range comprises six blocks, which together cover the oral care routine of a child.<\/p>\n

\n\n\n\n\n\n\n\n\n\n\n
Block<\/th>\nWhat it is<\/th>\n<\/tr>\n<\/thead>\n
\"Pierrot:Kids toothpaste<\/td>\nToothpastes formulated for children\u2019s daily brushing<\/td>\n<\/tr>\n
\"Pierrot:Sharky & Unicorn<\/td>\nCharacter toothbrushes for children<\/td>\n<\/tr>\n
\"Pierrot:Kids toothbrushes<\/td>\nToothbrushes designed for children<\/td>\n<\/tr>\n
\"Pierrot:Kids floss picks<\/a><\/td>\nFlossers designed for children<\/td>\n<\/tr>\n
\"Pierrot:Kids mouthwash<\/td>\nMouthwash formulated for children<\/td>\n<\/tr>\n
\"Pierrot:Dental and travel kits<\/a><\/td>\nToothbrush, toothpaste and accessories in formats for children<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n

The full catalogue, including the adult range, is available on the oral care products<\/a> page.<\/p>\n<\/div>\n<\/div>\n

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What to check before you list a children\u2019s line<\/h2>\n

Children\u2019s oral care raises some specific questions. There are six general points that are worth clarifying with any supplier, including Pierrot.<\/p>\n

1. The age range printed on the pack.<\/strong> A children\u2019s toothpaste may be intended for a particular age range. We recommend asking which age band each reference declares and checking it against the way your market segments the shelf.<\/p>\n

2. The fluoride content, per reference.<\/strong> Requirements for the composition of kids toothpaste may differ from one country to another. We recommend requesting this information for each reference and asking a local regulatory adviser to confirm it against local rules.<\/p>\n

3. The characters on the pack.<\/strong> It is worth asking any supplier about the characters used on a kids range. Sharky and Unicorn are the characters of the Pierrot kids range.<\/p>\n

4. The language on the pack.<\/strong> Children\u2019s products may have specific labelling needs, so the language on the pack is worth reviewing. We recommend clarifying the labelling requirements of your market at an early stage.<\/p>\n

5. The unit of sale.<\/strong> Children\u2019s brushes may be sold in different units depending on the channel. We recommend confirming the unit of sale with the supplier.<\/p>\n

6. Continuity.<\/strong> A children\u2019s block benefits from continuity on the shelf. We recommend asking whether the references belong to the regular catalogue.<\/p>\n<\/div>\n

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Why the kids block matters on the shelf<\/h2>\n

It is worth considering children\u2019s oral care as a category in its own right. The following are general considerations.<\/p>\n

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  1. It is part of family oral care<\/strong> Choosing a children\u2019s toothpaste is part of the oral care routine of a family.<\/li>\n
  2. It is a consumable category<\/strong> Children\u2019s brushes are consumable products, so it is worth assessing the rotation of the category in your channel.<\/li>\n
  3. It supports early oral care habits<\/strong> Oral care habits begin in childhood, and a kids range can accompany that stage.<\/li>\n
  4. It complements the adult range<\/strong> A kids range complements the adult assortment. The children\u2019s block can be considered alongside the rest of the shelf.<\/li>\n<\/ol>\n<\/div>\n<\/div>\n
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    How it works with Pierrot<\/h2>\n

    The process consists of four steps and begins with the distributor form.<\/p>\n

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    1. Tell us your market and your channel<\/strong> Please do so through the distributor form, indicating the channel in which you work.<\/li>\n
    2. We study your application<\/strong> Our team studies your application, taking into account your market and your channel.<\/li>\n
    3. Range<\/strong> Details of the children\u2019s range are discussed during the application process. The documentation available for each market is confirmed during the application process.<\/li>\n
    4. First order and launch<\/strong> The selection of products is agreed according to your market and your channel.<\/li>\n<\/ol>\n

      If you are at an earlier stage of the process, the guide on how to become a distributor<\/a> explains what a brand will require from you and what you should ask in return.<\/p>\n<\/div>\n<\/div>\n

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      The rest of the wholesale range<\/h2>\n

      The children\u2019s block is part of a wider catalogue. These are other wholesale categories.<\/p>\n

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      1. Toothpaste wholesale<\/a><\/strong> Adult toothpastes, from sensitivity to whitening, from the same brand as the children\u2019s line.<\/li>\n
      2. Toothbrush wholesale<\/a><\/strong> Manual and electric toothbrushes and interdental brushes.<\/li>\n
      3. Mouthwash and dental floss wholesale<\/a><\/strong> Mouthwash and dental floss from the range.<\/li>\n<\/ol>\n

        An overview of everything we supply wholesale is available on the oral care wholesale<\/a> page.<\/p>\n<\/div>\n<\/div>\n

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        The Junior line<\/h2>\n

        The Junior toothbrush has a zigzag trim, rounded filaments and a suction cup base. Junior toothpaste, with a mild mint flavour, contains fluoride and calcium lactate. For children with braces, the line is completed by the Orthodontic Junior toothbrush.<\/p>\n<\/div>\n<\/div>\n

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        Why distribute Pierrot<\/h2>\n
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        Since 1945<\/span><\/p>\n

        An established brand<\/h3>\n

        Pierrot has been on the market since 1945. It is a brand of Fushima S.L., based in Guarnizo (Cantabria). See the brand facts<\/a>.<\/p>\n<\/div>\n

        Over 60 countries<\/span><\/p>\n

        International presence<\/h3>\n

        The brand is present in more than 60 countries and takes part in the sector\u2019s international trade fairs, such as IDS in Cologne.<\/p>\n<\/div>\n

        One brand<\/span><\/p>\n

        The full oral care range<\/h3>\n

        Toothpaste, toothbrushes, mouthwash and interdental care: an oral care range under one brand.<\/p>\n<\/div>\n<\/div>\n

        Wholesale range for distributors: toothpaste<\/a>, toothbrushes<\/a>, mouthwash and dental floss<\/a>, floss picks<\/a>, interdental brushes<\/a>, orthodontic products<\/a> and travel size<\/a>.<\/p>\n<\/div>\n<\/div>\n

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        Frequently asked questions<\/h2>\n
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        \nDo you supply kids toothpaste and toothbrushes wholesale?<\/summary>\n
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        Pierrot is a brand of Fushima S.L., based in Guarnizo, Cantabria, Spain, and sells through local distributors. The children\u2019s line comprises toothpaste, character brushes, standard kids brushes, flossers, mouthwash and travel kits.<\/p>\n<\/div>\n<\/details>\n

        \nCan I order only the children\u2019s range?<\/summary>\n
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        The selection of products is discussed with our team during the application process. Please indicate your market and your channel in the distributor form.<\/p>\n<\/div>\n<\/details>\n

        \nWho registers the products in my country?<\/summary>\n
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        Registration requirements depend on each market, and the documentation available is confirmed during the application process. Children\u2019s references may be subject to specific requirements, so we recommend consulting a local regulatory adviser at an early stage.<\/p>\n<\/div>\n<\/details>\n<\/div>\n<\/div>\n<\/div>\n

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        Would you like to receive the kids catalogue?<\/h2>\n

        Please indicate your market and your channel through the distributor form, and our team will study your application regarding the children\u2019s range.<\/p>\n

        Ask for the kids catalogue<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n